Kaushal Agarwal

About Kaushal Agarwal

Kaushal has been working on solutions which transform organisations inside-out. He currently provides solutions and strategic advice to our customers and helps on-board them

Lessons from all-day breakfast: Being inch-wide and mile-deep

From 2006 to 2015, McDonald’s growth had been declining. The executives saw the problem as the limited menu in the fast-food chain and had been continuously increasing the offerings. In October 2015, McDonald’s went back to basics, introduced all-day breakfast and dropped most of the additional items. It marked the most significant strategic move [...]

By |2021-05-07T14:14:01+05:30May 5th, 2021|

Burrito, Crypto, Muy contento

Last week the US celebrated National burrito day on April 1st, and no, it wasn’t a fool’s day joke. It’s like the Chicken tikka masala day on May 7th. Most Mexican restaurants like Chipotle, Taco Bell, Del Taco, Baja Fresh- gave out coupons, discounts and rewards. Chipotle, in particular, announced to give away $100,000 [...]

By |2021-04-13T11:50:51+05:30April 13th, 2021|

Malcom Mclean Containerization and Transformation

A few days back, I stumbled on a Ted-Ed video (link) about how Malcom Mclean shaped the modern world. In the great depression in the ’30s, Malcom Mclean was a 24-year-old truck driver. He got a job taking cotton bales from Fayetteville, NC, all the way to the pier in Hoboken, NJ, for shipping overseas. [...]

By |2021-04-01T12:54:54+05:30April 1st, 2021|

Building Loyalty Management Programs

It is well established that selling to an existing customer is about five times cheaper than to acquire a new customer. 44% retailers (or SaaS vendors) focus more on customer acquisition, 40% give equal focus to customer retention, and only 16% give more emphasis on retention. Not only that, but existing customers spend 67% [...]

By |2018-05-23T17:37:52+05:30May 23rd, 2018|

Contact Info

Saksoft Limited, SP Infocity, Block A, 2nd Floor, #40 Dr. MGR Salai, Kandanchavadi, Perungudi, Chennai - 600096, India

Phone: +91 44 2454 3500

Fax: +91 44 2454 3510

Web: www.saksoft.com

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